Natura Eco
Art Direction
Brand Identity
UX / UI design
Motion Graphics
Video Production
Intro
In a fast-growing field like 3D construction printing, differentiation is everything. Natura Eco came to us after securing their first round of funding, with a bold mission to build a cleaner, more sustainable future. They needed a brand identity that could match that ambition - and help them stand out in a market still finding its voice.
Work
We created a brand system that feels technical yet human, inspired by architecture, nature, and precision engineering. Alongside the new identity, we delivered a comprehensive website design and developed a suite of brand assets, encompassing everything from print materials to packaging and product launch visuals. We also collaborated directly with their engineering team to align visual direction with product innovation.
Results
The refreshed brand helped Natura Eco establish instant recognition across the Balkan region and successfully close their second funding round. The company has since launched the first 3D-printed building in Eastern Europe and introduced a new generation of multifunctional printers - each named, designed, and engineered in dialogue with our concept research.
Identity
Redesigned the full brand system, including logo, type, color, and packaging - blending industrial structure with natural inspiration.
Collaboration
Worked closely with the engineering team on product naming, design, and concept development - linking brand and innovation.
Momentum
Boosted investor confidence and public recognition, contributing to new product launches and expanded funding.
Mindfloss
